STEP 1. Download FREE Planning, Cost Control & Measurement Tools:

• 1. Tradeshow Planning & Management Tool (Excel spreadsheet)
• 2. Exhibit Budgeting & Cost Control Tool (Excel spreadsheet)
• 3. Exhibiting & Financial Performance Metrics Tool (Excel spreadsheet)

STEP 2. Complete 5 Strategic Planning Exercises at Target Timeframes:

• 1. Define Your Outcomes – 16-20 weeks prior
• 2. Manage Your Visitor's Experience – 12-16 weeks prior
• 3. Identify & Attract Your Ideal Visitors – 8-12 weeks prior
• 4. Manage Your Leads – 6-8 weeks prior
• 5. Measure Your Performance, Results & ROI – 4-6 weeks prior and update after expo

STEP 3. Watch, Learn and Succeed With Live/On-Demand Webinars:

Live!Intermodal EXPO Exhibitor Update, Planning & Productivity Web-Briefing

Wednesday, May 13, 2026 2:00 pm - 3:00 pm Eastern

Registration Link: https://attendee.gotowebinar.com/register/8192999253566336602

With many exciting new changes planned for this year's Intermodal EXPO, it's important that ALL exhibitors be in the know before the expo. Register now for this timely and important exhibitor web-briefing with the Intermodal EXPO team to get up to speed on important changes that will positively impact your exhibiting program and review important pre-show planning activities.

As an additional bonus, North America's leading exhibiting productivity expert, Jefferson Davis of Competitive Edge, will be on board to spotlight important things your company needs to be doing over the next few months to be positioned for a more productive Intermodal EXPO experience.

Because we feel your attendance at this briefing is so important we are going to reward each company who registers and attends with one priority point, and we are going to raffle away a complementary digital upgrade package and a complementary lead retrieval system!

7 Power Strategies for a More Successful Intermodal EXPO

View the Webinar Recording

Jefferson Davis, North America's leading exhibiting productivity expert, presents dozens of practical strategies to help you make sure you are addressing critical exhibiting success factors. He will also overview Intermodal EXPO's Exhibitor Success & ROI Center which contains over $10,000 of proven effective tradeshow productivity resources. No matter your level of exhibiting experience, we are confident you will walk away from this insightful session with new insights and practical ideas you can put to work immediately to have a more productive Intermodal EXPO experience.

STEP 4. READ & GROW: Topical Articles Provide Additional Insights and Ideas:

Plan for Success & Cost Control:

• The Dynamic That Makes a Tradeshow Most Valuable
• Two Important Outcomes Your Exhibit Should Deliver
• Planning to Win: Exhibiting by Objectives
• NEW! 9 Steps to Stand Out and Be Remembered at Your Next Show
• NEW! Improving Exhibiting Effectiveness E-book

Promote Your Participation:

• How to Discover & Deliver Your Attendee Value Proposition
• High Impact Pre-Show Marketing
• How to Rewrite Your Exhibitor Listing to Drive Booth Traffic

Create an Effective Exhibit:

• The Top 2 Way Attendees Want to Interact in Your Booth
• How to Rightsize Your Exhibit for Productivity
• Why Should an Attendee Visit Your Booth?
• How to Design Immersive In-Booth Visitor Experiences

Prepare Your Staff:

• An Important Attendee You Must Pay Closer Attention To
• Staffing for Success
• Tradeshow Attendee Rules of Engagement

Manage Your Leads:

• CEIR Industry Insight Report: How Exhibitors Can Improve Lead Quality & Sales Conversion
• Closed-Loop Lead Management

Measure Your Performance & ROI:

• Exhibit Measurement Made Easy

STEP 5. ASK Our Team of Tradeshow Experts - Email Q&A

Intermodal EXPO has made special arrangements with tradeshow productivity expert Jefferson Davis to answer any exhibiting questions you may have. Please take advantage of this free service to get quick expert answers to your most pressing productivity questions and challenges. Submit your question now!